Indigo, the “world’s aboriginal cultural administration store”, has opened its 29,000-square-foot flagship at 1033 Robson Street.
The two-level amplitude is organized in a “shop-within-a-shop” concept, and includes departments alleged Books, Wellness (health-related goods), Joy of the Table (cookbooks and kitchen items), A Room of Her Own (women’s clothing, accessories, and adorableness products), Home Beautiful (home décor), IndigoKids, and IndigoBaby, which will banal a ample array of books, gifts, toys, and Indigo-designed affairs products. According to a media release, the Indigo flagship carries over 58,000 different book titles.
Other appearance accommodate an centralized Starbucks café and an art accession by acclaimed Canadian columnist Edward Burtynsky that aims to accession acquaintance about the ecology after-effects of clear-cutting. (Burtynsky and Indigo accept donated $25,000 anniversary to the B.C.–based Ancient Forest Alliance as a appearance of abutment for the cause.) The flagship will additionally comedy host to artisan talks, columnist signings, association gatherings, and added events.
The barrage of Indigo Robson marks the brand’s acknowledgment to city Vancouver afterwards the three-level Chapters flagship at 788 Robson Street was shuttered in aboriginal 2015. At the time, Indigo CEO Heather Reisman cited a above hire access that would accomplish the area unprofitable. Indigo, which alloyed with Chapters in 2001 to anatomy Canada’s better book retailer, opened a abate Indigospirit bookstore at 816 Granville Street in August 2015.
“We are captivated to be aback on Robson Street to allotment our new retail abstraction with our amorous customers,” Reisman said in a columnist statement. “As a proudly Canadian company, we are committed to accouterment Vancouver’s book-loving association with a unique, life-enriching retail experience.”
To bless the admirable aperture of Indigo Robson, the aggregation will be hosting a alternation of contest on Saturday and Sunday (November 3 and 4), which will accommodate family-friendly activities like slime-making stations, alive music, photobooth pop-ups, and toy demos.
Tessa Sam, bounded chef and columnist of Sweet Bake Shop: Delightful Desserts for the Sweetest of Occasions, and Jackie Kai Ellis, above buyer of Beaucoup Bakery & Café and columnist of the account The Measure of My Powers, are additionally slated to accomplish appearances. Full capacity and agenda are accessible on the Indigo website.
Founded in 1997, Indigo operates added than 200 locations beyond Canada beneath the banners Indigo, Chapters, Indigospirit, and Coles.
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